Vejii is an online vegan marketplace with a mission to make plant-based and cruelty-free products accessible to communities across North America.

The Results
The Impact
Campaign Goal
Promote Delivery Service

Vejii is an online vegan marketplace and their campaign goal was to increase brand awareness and drive traffic to their website for the launch of their same-day delivery service.

Our Process
Increasing Marketplace Awareness

We partnered with seven lifestyle and health & wellness-focused micro-influencers located in the Lower Mainland to help promote the launch of Vejii’s same-day delivery service.

Each influencer was tasked with creating one photo post highlighting their Vejii order experience and encouraging their audience to explore Vejii’s various plant-based food options, to help incentivize orders and showcase the variety of products available.

The Campaign
Grocery Hauls Galore

The influencers browsed through Vejii’s online vegan marketplace and placed their own orders that included all of their favorite plant-based products. After receiving their same-day deliveries, influencers documented their Vejii haul in personalized ways.

Influencers shared a photo of their exciting Vejii grocery haul, while a few health and wellness influencers used products from their Vejii order to create a post that featured delicious plant-based recipes.

Influencers used their captions to highlight the abundance of vegan products that Vejii offers while reminding them about the launch of their same-day delivery service, as well as encouraging their audience to enter a Vejii giveaway on the Daily Hive page for a chance to win a $200 Vejii gift card.